There’s ever more evidence that mobile first websites are an absolute must. The percentages are rising all the time and will continue to grow. Business’s who market to the consumer must be aware that if their sites aren’t mobile friendly and compatible they’ll be losing out. Don’t be left behind. Mobile First: A Paradigm Shift. As you’ve probably guessed from the name of this approach to site design, mobile first means designing an online experience for mobile before designing it for the desktop Web — or any other device. In the past, when users’ focus was on the desktop Web, mobile design was an afterthought. The mobile-first approach is exactly as it sounds: designing for the smallest screen and working your way up. It is the ideology that mobile design, as the hardest, should be done first. Once the mobile design questions are answered, designing for other devices will be easier.
Mobile-first indexing means that Googlebot will now use the mobile version of your site for indexing and ranking, to better help our (primarily mobile) users find what they’re looking for. Google’s crawling, indexing, and ranking systems have historically used the desktop version of your site’s content, which can cause issues for mobile searchers when the desktop version differs from the mobile version. Our analysis indicates that the mobile and desktop versions of your site are comparable.